Daikin BeLux Showroom Make Over

For Daikin’s BeLux headquarters in Ghent, the goal wasn’t just to showcase cutting-edge HVAC systems — it was to design an immersive experience that reflects the brand’s forward-thinking spirit.

We transformed a conventional showroom into a storytelling environment where technology meets comfort, and design supports discovery. From the zoning strategy to the choice of materials, lighting, and spatial rhythm, every element was curated to make both professionals and clients feel at ease, informed, and inspired.

By combining clarity, warmth, and functionality, we helped Daikin move beyond product presentation — creating a flagship space where innovation is not only seen, but felt.

An experience showroom that proves: atmosphere matters, even in tech.