Jori - Building Images
JORI – A New Chapter for an Icon

How do you breathe new life into a heritage brand without losing its soul? That was our challenge — and our passion — with JORI. Known for timeless Belgian craftsmanship, JORI asked us to help reposition the brand for a new generation of design lovers.
From interior settings and trade show stands to photoshoots and creative direction, we worked across every layer of the brand experience. We guided them in the use of colour and texture to refresh their collections, styled impactful brand imagery — including a signature shoot on the shores of Lake Como — and helped translate their design DNA into bold, modern touchpoints.
The result? A refined yet revitalised identity that speaks to both loyal followers and a wider, younger audience.
A new chapter, true to its roots — but ready for the future.











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