Daikin Europe, The Vehicle Guideline
Daikin Europe – Vehicle Guideline for a Cohesive Brand on the Move

When your brand travels across borders, consistency becomes key. Daikin Europe entrusted us with the creation of a comprehensive Vehicle Guideline — a visual system to align all cars and vans across their European markets.
From strategic thinking to design execution, we developed a scalable, practical, and distinctly Daikin approach to vehicle branding. The goal was simple: ensure every Daikin vehicle on the road reinforces the brand’s identity — clearly, confidently, and consistently.
We created a flexible design toolkit that balances visual impact with practicality, adaptable to different vehicle types and regional contexts. Every line, logo, and layout was carefully considered to bring unity across the fleet — and strengthen the brand wherever it’s seen.
Because every journey is an opportunity to build brand recognition.











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